The Chariot scene
This entry was posted on 3/26/2007 10:12 PM and is filed under uncategorized.
Warning, this whole process has led me to many glasses of wine (tonight) - thankfully not Charles Shaw...
One of my favorite scenes from Ben Hur is when he's talking to his chariot horses. Not to suggest the artists are dog food, but it's a beautiful moment. One of his stallions just pulls-- pure horsepower. That's Leebs. But she could run herself into a breakdown lather, or without some checking straight into a wall. In billboard 1, Dawn and Kim are the tenders; the ones that make it not a drag race but a long haul. I love that about them, that they're willing to be noticed a bit later in the run.
Dawn gave me the idea. A part of her piece is less detailed. I thought it was a mistake but it wasn't-- as she told me. I realized that though on the surface that billboards, seen in 20 second bursts as you're driving by, certain parts of the images jump out. But after 15-20 days, when you've gotten past the obvious stuff, other elements start to emerge. It's like a flip-book where suddenly the pages stop.
I find that very interesting; using the billboard vernacular but tweaking the paradigm. I'd love to talk to the strangers that walk or drive by the pieces every day. What story is starting to evolve in their minds as they get familiar with the images? Do they even notice? Can I flag them down three weeks into it? By the end of the month there will be hundreds of thousands of them, millions maybe. Frustrating not to know how deep the relationship is. |
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